Facebook, the social media giant, is under fire in Pakistan for its recent policy change that has led to the deletion of live videos. The move has sparked outrage among users and content creators who rely on the platform to share real-time experiences and engage with their audiences.
Read More: PTA and FIA Jointly Conduct Raids Against Pre-Activated Foreign SIM Sellers
The controversy began when Facebook announced that live videos would now only be stored on the platform for 30 days, after which they would be automatically deleted. This policy change, effective from February 19, 2025, marks a significant shift from the previous practice of storing live videos indefinitely. According to Facebook, the decision aligns with industry standards and aims to provide the most up-to-date live video experiences for users.
However, the new policy has not been well-received in Pakistan, where live streaming has become an essential tool for journalists, activists, and influencers. Critics argue that the 30-day limit undermines the ability to document and share important events, particularly in a country where traditional media is often restricted. The deletion of live videos has raised concerns about censorship and the suppression of free speech.
Adding to the controversy, Facebook’s decision has been linked to its efforts to promote Reels, a short-form video feature similar to TikTok. Users are encouraged to convert their favorite moments from live videos into Reels to keep them on their profiles. This move has been seen as an attempt to shift user behavior towards more engaging and monetizable content, potentially at the expense of long-form live videos.
The backlash has prompted calls for Facebook to reconsider its policy, with many users demanding the restoration of indefinite storage for live videos. Content creators have expressed frustration over the lack of consultation and transparency in the decision-making process. They argue that the policy disproportionately affects users in countries like Pakistan, where live streaming plays a crucial role in information dissemination and community engagement.
In response to the criticism, Facebook has introduced new tools to help users download and transfer their live videos before they are deleted. Users will receive notifications via email and in-app, giving them 90 days to download, transfer, or convert their content before it is permanently removed. Despite these measures, the dissatisfaction among Pakistani users remains high.
As the debate continues, it remains to be seen whether Facebook will adjust its policy to address the concerns of its global user base. For now, the social media platform faces a growing backlash in Pakistan, highlighting the challenges of balancing business interests with user needs and rights.
