Learn from Sweden: IRADA’s Call for Pakistan’s Smoke-Free Future

IRADA Pakistan (The Initiative on Risk-Reduction and Dependable Alternatives) has urged Pakistan…

Pakistan Eyes Tobacco Harm Reduction to Combat Smoking Crisis

The Initiative on Risk-reduction & Dependable Alternatives (IRADA) hosted its third-round table…

PTC and CDA’s ‘Throw and Grow’ Campaign Enriches Margalla’s Ecosystem

Pakistan Tobacco Company (PTC) Limited and the Capital Development Authority (CDA) have…

World Environment Day: Pakistan’s Bold Steps Towards Climate Resilience and Land Restoration

Prime Minister’s Climate Change Coordinator, Romina Khurshid Alam, commended the Ministry of…

LUMS Research Highlights Urgent Need for Balanced Tax Policy in Pakistan’s Cigarette Industry

A recent study by the Lahore University of Management Sciences (LUMS), titled…

PTC Launches ‘Made in Pakistan 3.0’ Initiative of Exports to Japan

Pakistan Tobacco Company Limited (PTC) announced the launch of its ‘Made in…

NUST Report Reveals Over 60% Market Share for Illicit Cigarettes in Pakistan

Current excise duty structure on tobacco products had pushed the consumers to…

Muzz’s #MeriBhiSunLo Campaign Challenges Traditional Rishta Culture in Pakistan

For generations, the rishta culture in Pakistan has dictated how love and…

Zaitoon Group Secures NOC for Sui Gas and Electric Grid Station in New Lahore City!

In a recent significant development, Zaitoon Group has successfully obtained the NOC…

Pakistan Emerges as a Tech Hub with BAT’s New Global Business Solutions Center in Lahore

BAT, one of the world’s largest multi-category consumer goods companies, has officially…

Summer Style Alert: Hustle N Holla Summer Sale 2024

Summer is in full swing, and so is the style extravaganza at…