KFC Pakistan and the U.S. Consulate General in Karachi hosted a concert at the Deaf Reach School featuring Burn the Ballroom, an American band touring Pakistan through the U.S. Arts and Music Envoy Program.
Deaf Reach students performed the national anthems and popular American songs in Pakistan Sign Language alongside the band. Sign language interpreters helped the whole audience join in on every song. The performances showed the students’ talent, creativity and passion, and how music can bring people together.
Raza Pirbhai, CEO of KFC Pakistan, and Deputy U.S. Consul General Jai Nair attended the concert with representatives from Deaf Reach and KFC leadership.
“This partnership is a wonderful example of American companies making a real difference in the communities where they work,” said Deputy U.S. Consul General Jai Nair.
KFC sponsors the Deaf Reach School campus as part of its corporate social responsibility work in Karachi. Through its Purpose Pillar, KFC supports education and skills development that lead to jobs. KFC Pakistan runs more than 150 restaurants across the country and employs thousands of Pakistanis. Many of them are Deaf or hard of hearing, and many are Deaf Reach graduates.
The concert was part of the United States’ celebration of 250 years of independence, shared with the people of Pakistan through music, creativity and friendship. Next year the two countries mark 80 years of diplomatic relations.
Because music speaks every language.
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