ASAP Reaffirms Commitment to Smoking Cessation in Pakistan

ASAP Reaffirms Commitment to Smoking Cessation in Pakistan. The Association for Smoking Alternatives in Pakistan (ASAP) has reaffirmed its commitment to supporting smoking cessation efforts in Pakistan through awareness, education and advocacy for evidence-based approaches aimed at reducing the harm caused by combustible cigarettes.

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Highlighting the growing health burden of smoking in Pakistan, ASAP stressed that cigarette consumption continues to contribute to serious illnesses, including heart disease, respiratory complications and cancer, while placing increasing pressure on the country’s healthcare system.

The association noted that several developed countries have adopted research-backed and public health-driven frameworks to reduce smoking rates, resulting in measurable public health improvements. ASAP emphasized that Pakistan should also encourage informed discussions around modern tobacco harm reduction strategies that can help adult smokers move away from combustible cigarettes.

“Pakistan cannot continue to overlook the devastating impact of cigarette smoking on public health,” said Mirza Abeer, Founder of ASAP. “There is a need for evidence-based dialogue and policies that support smoking cessation and encourage adult smokers to transition away from combustible tobacco products through scientifically backed approaches that have shown positive outcomes globally.”

He added that lasting progress will require coordinated engagement between policymakers, healthcare experts and public health stakeholders.

ASAP reiterated that while quitting tobacco and nicotine altogether remains the ideal choice, practical and research-led interventions can play an important role in reducing smoking-related harm in Pakistan.

The association reaffirmed its commitment to supporting informed policy discussions, public awareness efforts and scientific discourse aimed at strengthening long-term public health outcomes for millions of adult smokers across the country.