Celebrating International Women’s Day, Pakistan’s connectivity and digital services frontrunner, Zong 4G, has reiterated its commitment to women’s empowerment and inclusion in the workplace. On this occasion, Zong 4G has launched a women’s day campaign where the male and female colleagues took the opportunity to renew their pledge to supporting women at all levels of the career and strengthen the culture of equal opportunity, trust, and gratitude without bias.
Through a digital campaign, both the management and the employees of Zong expressed their will to give women every chance possible to prove their mettle and ‘break the bias’, which is also the theme of this International Women’s Day. The women of Zong found the occasion the perfect one to share their personal working experience with the organization, while the male colleagues showed their commitment to supporting their female co-workers and spoke about the value they bring to the workplace.
Besides leading the digital transformation in Pakistan, Zong is also championing women’s inclusion within the organization and beyond. The company recently signed an agreement with the Pakistan Telecommunications Authority (PTA) to promote gender inclusion in the workplace and society. The company has also been actively involved in spreading the benefits of digitalization to the young women of Pakistan.